• Pearl Jain

Apple Arrives in India

I assume it is a common feeling, when someone goes in search of a new phone, walks into a store, looks at the glistening iPhone, glances at the price, and quietly walks away. All Apple lovers secretly hope for the prices to drop and grab the newest technology piece for themselves.

But hey all you Apple addicts, we've got some great news for you! Apple has decided to build their top of the line, iPhone 11 series in India now! squeals in excitement! You ask what this means? Read till the end to know all about this new venture.

Source: Gadgets Now

Last week Apple Inc along with its biggest manufacturing partner Foxconn has announced to start assembling Apple devices in Chennai. This is the first time Apple will be assembling its high end, flagship product, iPhone 11 series. Sources say the technology hunk is planning to ramp up the production of iPhones and potentially make India the export hub of these devices, mainly due to cheaper labor costs and the gradual building of their user base in India.

Apple in its early years in India had also started assembling the iPhone XR in its Bengaluru based plant along with the manufacturing of the iPhone 6 and the iPhone SE, currently who's production is discontinued. Following this news, Apple has plans to assemble the latest iPhone SE which is their budget-friendly phone, in the Wistron plant near Bengaluru. The Taiwan based manufacturer Wistron also plans to build a new plant in India to manufacture more Apple products in the near future.

Foxconn has plans to invest 1 billion dollars in operations in its Chennai plant to amp up the production of iPhones, a move that has been unprecedented. The Taiwan based manufacturer is also willing to invest in the Sriperumbur plant a few kilometers away from Chennai to assemble the iPhone SE.

Source: New Indian Express

You may ask why this sudden move?

This news has been majorly affected by the current COVID situation and Sino-American rift which makes Apple want to reduce its dependency on China in the coming future. Sources say "There's a strong request from Apple to its clients to move part of the iPhone production out of China", justifying the massive move made the Cupertino based company.

Source: Bloomberg

What does this mean for India?

Assembling Apple iPhones in India reduces roughly 20% of the import duty levied on electronic products. This reduction may also cause Apple to reduce its overall cost in India, which is one thing everyone is looking forward to.

Commerce Minister Piyush Goyal who announced the news also added a “Significant boost to Make in India!". His comment suggests the assistance of this launch to Narendra Modi's "Make in India" campaign.

This move adds 6,000 jobs to Sriperumbur plant in Tamil Nadu state under the plan and many more to the current Chennai based plant giving employment opportunities in times like these.

Currently, 1% of India’s population make up for iPhone users and Apple plans to boost its user base by launching its online store in India, in the next couple of months. Apple CEO Tim Cook also announced an Apple retail store next year, the first of its kind, plans of which have delayed due to the pandemic.

All in all, it seems like a win-win situation where India moves forward with its Atmanirbhar slogan and portrays India's strong economic potential worldwide.

Cover Image: The Verge

#apple #india #tech


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